Blizzard has recently confirmed the rumor suggestion that they want to release World of Warcraft expansions on a yearly basis. Lead systems designer Greg “Ghostcrawler” Street told Digital Spy that they always saw a boost in subscriber numbers when an expansion launched, so they intend to bring them out more quickly now.
“We find that expansions are what bring players back to World of Warcraft,” he explained. “Really good patches will keep them, but they aren’t as good at bringing players back to the game.
“We really want to get to a cadence where we can release expansions more quickly. Once a year I think would be a good rate. I think the best thing we can do for new players is to keep coming out with regular content updates.”
Warloards of Draenor is the nine-year old game’s fifth expansion pack.